Netflix Says It’s Business as Usual. Is That Good Enough? - The New York Times

Long Hollywood’s leading innovator, the streaming service is staying the course, despite serious challenges to its business and questions about its content.

This can be seen in, for instance, the companys marketing budgets. In 2019 when Disney+ and Apple TV+ were just getting started and HBO Max did not exist Netflix spent $2.6 billion on marketing. In 2… [+2289 chars]

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