Diageo sales up 20% amid thirst for ‘super-premium’ spirits - The Guardian
7/28/2022 12:00:00 AM3 years 7 months ago
by Joanna Partridge
by Joanna Partridge
International market for scotch, tequila and Chinese spirits grows as customers trade up to more expensive brands
Drinkers have been filling their glasses with super-premium spirits, boosting the annual sales of the drinks firm Diageo by a fifth, as the return to bars and restaurants after the pandemic continues… [+2243 chars]
full article...