Hybrid B2B Sales Will Be The Norm By 2024. How To Embrace The Future Of Sales Now. - Forbes

A HubSpot study found that 64% of companies that switched to virtual sales in 2020 met or exceeded revenue goals, compared to just 50% of organizations that stuck to traditional models.

B2B selling isnt going back to a pre-pandemic normal. In a late 2020 McKinsey survey of B2B buyers, ... [+] just 20% said theyd prefer returning to traditional sales models. getty Before 2020, B2B… [+6154 chars]

full article...